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Western Granite
Logo for a granite rockface company which makes bricks and related masonry. The shell made up of bricks is a reference to the fact that their bricks consist of tiny fragments of seashells. The company is also far ahead in environmental status when compared to their competitors, so a natural symbol makes sense.
Result Western Granite has won major tenders (Cape Town airport and station, the civic centre, Adderley Street) since the launch of their CI and website.
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